How Digital Twins of a Customer(DToC) will transform CX

A digital twin represents a physical thing that spans its life cycle, receives real-time data updates, and provides actionable insights using simulations, machine learning, and logic. The term “digital twin” was first used in the 1990s to describe digital representations in manufacturing and engineering design. However, as artificial intelligence (AI), machine learning (ML), and predictive […]

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How technology is Improving the Customer Experience (CX) in Healthcare

The health care industry has been relatively slow to adopt new technologies compared to other sectors. Due to strict regulations and the sensitive nature of medical information, the industry has proceeded cautiously. Nevertheless, the field has made significant strides that have redefined how physicians practice medicine and patients receive treatment. The following are key technologies […]

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